Grants Account Checker
Automate the monitoring of your Google Ads accounts by checking key performance indicators and structural metrics. This script evaluates quality scores, single-word keywords, ad group and ad counts, CTR, and disapproved ads, sending an email alert if any issues are detected.
Full description (What does the script do)
This script checks various performance metrics for active Google Ads accounts labeled with a specific label. It evaluates quality scores, single-word keywords, the number of ad groups per campaign, the number of ads per ad group, CTR for the last week, and disapproved ads. If any issues are found, it sends an email summary to specified recipients.
Example Use Cases
- Nonprofit Ad Grants: Monitor Google Ads accounts for nonprofits to ensure compliance with grant requirements.
- Performance Optimization: Identify areas for improvement in account structure and performance metrics.
- Automated Alerts: Receive real-time notifications about issues in your Google Ads accounts.
Frequently Asked Questions
What happens if no issues are found?
If no issues are found, the script will not send an email notification.
Can I customize the date range for performance data?
Yes, you can set the dateRange variable to any valid Google Ads date range, such as 'TODAY', 'YESTERDAY', or 'LAST_7_DAYS'.
How do I exclude specific accounts from the checks?
Use the excludeAccountNameContains variable to specify a substring that should not be present in the account names.
Can I add more checks to the script?
Yes, you can extend the script by adding more functions for additional checks as needed.
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About the listing author
In just 2 years of PPC work, I’ve developed a passion for nonprofit and charity campaigns. Discovering the power of scripts has been a game-changer, and I’m excited to…
In just 2 years of PPC work, I’ve developed a passion for nonprofit and charity campaigns. Discovering the power of scripts has been a game-changer, and I’m excited to…