How can I set up a Google Ads script for the first time?

Things You Need

To set up a Google Ads script, you need:

1. Google Ads Account: You must have an active Google Ads account.
2. Access Level: You need to have admin or standard access to add scripts.
3. Script Code: Find a script you want to use. You can write one if you know JavaScript, but there are many scripts online that are ready for use.

Setting Up Google Ads Script

Now, let's get started on setting up your first Google Ads script.

Step 1: Log into Your Google Ads Account

• Go to https://ads.google.com and log in with your Google account.
• Make sure you are in the account where you want to run the script.

Step 2: Go to Scripts Section

• On the left-hand menu, look for "Tools & Settings." Click it.
• Under the "Bulk Actions" section, select "Scripts." This page allows you to manage your scripts.

Step 3: Create a New Script

• Click the blue plus sign (+) to add a new script.

Step 4: Enter the Script

• Now, you will see a big text box. Here is where you can input your script code.

• If you already have a script, copy and paste it here. If not, you can find scripts from the Skript Mart marketplace. Here’s a simple example script to pause all ads:

• Paste this code into the text box.

Step 5: Name Your Script

• Above the text box, you'll see "Script Name." Give your script a descriptive name.

Step 6: Authorize and Preview

• Click the "Authorize" button. This step is essential as it grants your script the necessary permissions to modify your account.

• Follow the instructions displayed on the screen to grant permission for your script.

• After authorization, you'll have the option to preview. Click on "Preview" to check what changes the script would make without actually applying them. This is like a practice run!

Step 7: Test the Script

• Look at the results of the preview. If it looks like the scripts are doing the right stuff, go to the next step. If that's not the case, you might need to adjust the script code or search for an alternative.

• Once everything is set, click "Save" to keep your script settings.

Step 8: Schedule the Script

• If you're comfortable with the results, you can set your script to run based on your preferred frequency. You can set the script to run at your preferred frequency, such as daily, weekly, or monthly.

This is helpful for tasks you want to automate often. You can do this from the Script main page.

There are some frequency limitations, but they generally don’t affect most users. You can read about Google Ads script limitations here.

Step 9: Save the Script

• Once everything is set, click "Save" to keep your script settings.
• Your new script will now show in the list on the Scripts page.

Troubleshooting Common Issues

Just like when learning anything new, you might run into some issues. Here are common problems and their solutions:

• Authorization Problems: Make sure you logged in as an admin. If the issue continues, try logging out and then logging back in.

• Script Errors: If you get errors, double-check the script code for mistakes or missing parts.

• Script Doesn’t Run: Check if the script is scheduled and the da